Augusto Bianchi
Augusto Bianchi is a designer with vast experience working in User Experience. He currently works at Roche Diagnostics International as Principal Designer in User Research. He applies design research, builds solid relationships, and impacts projects by enabling customer-centric best practices and strategic thinking.
Before Roche, he spent 18 years working as a designer across different countries, cultures, and types of organizations - from government and NGOs to startups and corporate. He sees diversity as an asset that guides empathy, reveals opportunities, and improves the way technology supports people.
Indi Young (joining remotely)
Indi is a purpose-focused qualitative data scientist.
She spends the majority of her time helping spread techniques, confidence and humanity among UX and Product practitioners. Indi also runs research project for clients, and coaches teams through their research studies. Indi teaches applied research skills such as listening and qualitative data synthesis through courses and Live Practice hosted on her website.
Indi's method is focused on people, not users.
She pioneered opportunity maps, which are mental model diagrams of people's approach to a purpose aligned with the support a solution provides--or doesn't. She helps teams map thinking styles with careful attention to resisting assumptions and representing the interior cognition of people in their own context. Teams can then measure the level of harm they cause to approaches that are outside the org's assumptions.
Indi intends to help the field move toward creating a variety of solutions to the same purpose, in support of the variety of thinking styles people have.
Indi has written three books, Time to Listen, Practical Empathy and Mental Models. She is at work on another book in the series, Assumptions Aside, that will cover thinking styles.
She was one of the founders of Adaptive Path, the pioneering UX agency.
You can follow Indi on LinkedIn, Instagram, and Twitter and access many resources on her website indiyoung.com and at medium.com/inclusive-software.