Mick Champayne

What Generative AI Means for Designers

Talk
Friday, Aug 30
15:15 - 16:00
Papiersaal

With AI tools like ChatGPT, Midjourney, and DALL-E, the design community faces new opportunities and challenges. These technologies transform creativity, prompting us to rethink traditional processes. How can AI improve our methods? Can AI reliably generate creative ideas, enhancing the designer's role? How do we see AI as a collaborator, enabling designers to push boundaries?

As AI becomes accessible, the designer's role is crucial. If anyone can create with a simple prompt, what distinguishes professional designers from casual users? This change challenges us to redefine our value and leverage our expertise.

Join Mick Champayne and Casey Hudetz in exploring these issues. They will show how AI can enhance processes, streamline workflows, and spark innovation.