When I‘m not writing third person intros, I‘m usually making the logo bigger and yes I love dinosaurs.
I am a 360° creative strategist and design thinker with +10 years interdisciplinary knowledge led by clarity, simplicity and honesty. My passion is to tackle every day social problems through new approaches, uncover hidden business potentials and bring products to the market. I belive that a good brand is defined by the experience of its customers. My process does not start and end with Photoshop, but with people.
I believe that the greatest success can come only within a framework that sets the Human as the priority. I identify new ways to serve and support people by uncovering latent needs, behaviors, and deisres. I use people’s unique motivations and insights to craft unique experiences that bring them to life by interconnecting dialogue, haptic, interactivity, playfulness, experience, environment and technology. My vision is to create positive impact and more inclusive world through design.